The launch of sayso
Coverage, Cocktails and Connection were in order as we put Sayso into the world
After many, many months of working on the rebrand and getting it ready to share with out clients, media friends, partners and the wider industry, it was a milestone moment to finally share the news and officially make the switch from NSPR to Sayso.
The new look and feel was well received, with trade media reporting on the new era - you can read the write ups on Campaign Brief and M&AD. NZ Herald’s Media Insider also commented on the evolution - check that one out here.
We were thrilled to share a celebratory drink with clients, media, and friends and whānau at the Rooftop at QT in Auckland. QT Auckland is a client of ours, and so it was super special to have our event in their space, which we’ve spent a lot of time telling the world about!
The talents bar team whipped up some welcome cocktails, with Roots Dry Gin supplied by another wonderful client, Elemental Distillers. The canapes were the Mediterranean-inspired fare Rooftop at QT is known for, with the standouts being the goat cheese profiteroles with honey and pistachio, and the chicken souvlaki skewers with toum garlic sauce.
After a quick speech (we’re talking less than two minutes, team - we’re usually behind the spotlight, not it in!) we spent a fantastic evening chatting, catching up and connecting with people that are super important to us. It was such a fab evening that it even made the Society Insider pages in the New Zealand Herald! You can read the article here - just scroll past the All Black baby announcements and there we are!